That is why I keep my cell phone number the same. Being available to these people is the name of the game. I’ve kept the same cell phone number for the past 7-8 years. I’ve lived in NYC, NC and now Florida and in all that time, I’ve never changed phone numbers. Nor will I. Sure, it’s inconvenient for my mom who lives across town to have to dial a NYC phone to get me and I’m only a few miles away, but for me it’s worth it.
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I have clients that still call me periodically for coaching that used this cell phone years ago. They like knowing that I’m just a call away if they need me. Several of these clients would probably have names that you might recognize, and don’t use a coach on a regular basis, but if the need arises, they know I’m there.
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I’ve spent a large part of my career working with and for celebrities. Whether I marketing for them, do PR for them or consult and coaching with the them, I’ve made a part of my career working in that market. As a result, I’ve gotten to know many agents, publicists and Event Planners.
I also coach individuals in business. Right now, it seems that a large bulk of my clients are in new jobs, businesses or about to make a transition. I don’t work by contract, only on an as needed basis. Some of my clients show up every week. Others are clients that are only once a month. I’m flexible because my clients are busy. So am I, and I’m fine with them rescheduling with me a day in advance.
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- I started coaching this way because the high profile clients that I served couldn’t meet on a regular basis. They were traveling or unavailable at normal business times so I made allowances for them. As my business and experience grew, I found that working with high profile types was going to be different than a traditional client that may be.